Trade Mark Director

London Office

Telephone. +44(0) 207 776 5100
Mobile. +44(0) 792 011 6086
Email. [email protected]


Claire started her IP career at a UK magic circle firm, working on global portfolios including a luxury car manufacturer, a leading food and confectionery manufacturer and an international high street bank. Since then, she has worked at a full service law firm as well as an international trade mark and patent firm.

With a strong grounding from starting in trade mark formalities before qualifying as an attorney in 2014, Claire has rounded knowledge and expertise in all aspects of trade mark portfolio management from clearance to enforcement, providing commercial and strategic advice to a wide variety of clients. Her industry sectors include fashion, beauty, financial services, media/entertainment and food and drink.

She has a particular interest in non-traditional trade marks and devising commercially-focused and creative solutions to problems. Claire loves getting involved with clients and building strong relationships to help IP portfolio management and enforcement.


  • Trade marks


  • Creative, media & entertainment icon Creative, media & entertainment
  • Food & drink icon Food & drink
  • Packaging icon Packaging
  • Retail icon Retail


  • Copyright & database rights
  • Designs & design rights
  • Due diligence
  • In-house legal support
  • Portfolio management
  • Searching & competitor monitoring
  • Strategy
  • Trade marks
  • Transactional IP & commercial support


Trade Mark Attorney

Chartered (UK)


Law & Psyschology


College of Law, London. Electives in Commercial Law, Commercial Dispute Resolution and Advanced Property


Legal500 2020

Claire Jones is knowledgeable and provides organised and helpful overviews and reports which help the client manage a busy portfolio


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Long road for Halloumi

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International Beer Day 2020

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Keep calm and carry your brand through the COVID-19 crisis

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HGF continue to be highly ranked in The Legal 500 United Kingdom 2020 rankings

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Keep calm and carry your brand through the Covid-19 crisis

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Let's talk

If you would like to discuss how HGF could help you, contact one of our IP specialists.