The accelerating online retail, the rising demand for ethically sourced goods, technological advances such as AI and the increasing power of e-markets, are all driving change.
As the industry continues to experience issues with parallel imports, counterfeits, cybersquatting, advertising, social media, brand development and design disputes, intellectual property remains central to the strategy of every retailer.
HGF’s team of retail specialists, based across Europe, provides the full spectrum of IP support, ranging from brand protection on e-markets through to the technical aspects of patenting AI, advertising and promotions advice, design, and trade mark portfolio management, data protection advice and commercialisation.
We’ve built our business by recruiting and developing specialists, not generalists. When it comes to protecting your ideas and business, you want to know you’re working with the best – people who truly understand your sector and the potential of your IP.
HGF’s team has retail professionals from an array of academic and business backgrounds. Our team-based approach ensures our clients benefit from the very best strategic advice from people who understand not only the legal environment but also the practical side of your business.
From 1 October 2022 Montenegro will become a member state of the EPO. European patent applications (including European Regional Phase applications derived from an International PCT application) which are filed …Read article
Case study – alt fat innovation Many companies and investors are aware of the importance of identifying and protecting their innovations, and in particular of the importance of obtaining patents …Read article
We are delighted to launch our new Fashionably IP Podcast were we will be looking at important hot topics in the world of fashion and intellectual property. In the podcast, …Read article
HGF is a gold sponsor at the BioCap Conference 2022. The conference will be held on Thursday 22 September at the Alderley Park Conference Centre. It connects life sciences businesses, …Event details
On Friday 9th September 2022, the Grand Board of Appeal of the European Union Intellectual Property Office (‘EUIPO’) held its first ever oral hearing. The Hearing which was live streamed …Read article
As a firm we have been deeply saddened by the news of Queen Elizabeth II death. The Queen has been a constant in our lives throughout some turbulent decades, remaining …Read article