Tanya has a passion for partnering and working collaboratively with clients to produce strategies for their intangible IP assets that integrate with the business’ overall goals and objectives. Her aim is to ensure that her client’s IP strategies provide long-term value and return on investment while also reducing or eliminating expenses that do not add value.
With experience from both in-house and law firm perspectives, Tanya takes the time to understand her client’s businesses. This enables her to be a proactive advisor, quickly prioritizing and focusing efforts upon the most critical issues and clearly communicating solution oriented options.
Tanya’s approach is to advise as a business partner with an expertise in trade mark law and support her clients through trade mark and design clearance, prosecution, oppositions, cancellations, licensing, day-to-day counselling and enforcement including cease and desist letters, anti-counterfeiting and settlements. In addition, she advises on brand related aspects of trade dress, packaging, advertising and social media issues.
In her 10+ years of experience, Tanya has advised businesses of all sizes, from a multi-national corporation to a start-up business. Her practice has provided her with experience of trade mark laws around the world and in particular a significant understanding of protecting brands in the US.
Tanya’s practice crosses a variety of industries including a range of FMCG sectors, Space, fintech, consumer electronics, creatives, engineering, automotive and logistics.
BA(Hons) Egyptian Archaeology - University of Liverpool
MA(Hons) Egyptology - University of Liverpool
Postgraduate Certificate in Trade Marks Law and Practice, Intellectual Property Law - Queen Mary University of London
Professional Certificate Trade Mark Practice, Intellectual Property Law - Nottingham Trent University
We are happy to announce the Leaders League rankings for 2023 are now live, and HGF is basking in the spotlight with multiple mentions across various categories. This recognition reaffirms …Read article
After months of research, Managing IP has published the IP Stars list for 2023. HGF is delighted to have 23 attorneys from England, Scotland, Ireland, Netherlands and Germany recognised and …Read article
A trade mark is anything that identifies the origin of goods or services writes Rebecca Field, Partner & Trade Mark Attorney (pictured above). This includes the name of the product, …Read article
The caterpillar war may have been settled last year, but it hasn’t stopped Aldi continuing to dig at M&S. There was the limited edition Cuthbert being sold to raise money …Read article
After an interim High Court decision and a Court of Appeals decision, Mrs Justice J. Smith handed down her judgement on 19 April in favour of Lidl having held that …Read article
This case illustrates how a well thought out design registration strategy helped Marks and Spencer (M&S) win the day against the discount specialist, Aldi. It is another chapter in the …Read article
Christian Louboutin for anyone who doesn’t know, is a French designer of luxury footwear and handbags, whose best-known goods are high-heeled (often very!) women’s shoes. From the mid-1990s onwards, he …Read article
The full trial between Tesco and Lidl started before the High Court in February 2023. With the parties battling over their use of their yellow circle logos, we look at …Read article
If you would like to discuss how HGF could help you, contact one of our IP specialists.