Trade Mark Director

Manchester Office

Telephone. +44(0) 161 247 4900
Mobile. +44(0) 792 014 8802
Email. [email protected]


Lauren is a Chartered UK Trade Mark Attorney. She has expertise advising large multinationals through to small start ups, tailoring her strategic advice to suit client's needs.

Lauren is commercially aware across sectors ranging from cosmetics and clothing, food and pharmaceuticals, to software and professional services. She works with her clients to help achieve the desired outcome in a cost effective way - whether that be in relation to filing strategy, oppositions and appeals or in contentious matters.

Lauren is also a member of the European Communities Trade Mark Association (ECTA) and is the Vice Chair of its Internet Committee, recently leading a project on the effect on WHOIS data following the implementation of GDPR.


  • Trade marks


  • Computing icon Computing
  • Food & drink icon Food & drink
  • Healthcare icon Healthcare
  • Retail icon Retail


  • Advertising
  • Copyright & database rights
  • Designs & design rights
  • Due diligence
  • Formalities & renewals
  • In-house legal support
  • Portfolio management
  • Searching & competitor monitoring
  • Strategy
  • Trade marks
  • Transactional IP & commercial support


Trade Mark Attorney

Chartered (UK)


Economics and Social Studies (Hons)


ECTA Council Member and Internet Committee Vice Chair

Elected as council member for UK in 2019 and appointed as Vice chair of Internet Committee in 2020.

View recognition online


European Intellectual Property Review - Navigating the WHOIS blackout

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Conferences: 2020

December 1st 2020

HGF IP in Retail online training events


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October 1st 2020

HGF IP in Retail Conference


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Conferences: 2019

December 3rd 2019

IP in Retail Conference Amsterdam 2019


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September 24th 2019

IP in Retail Conference 2019 - London & Leeds


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June 26th 2019

European Communities Trade Mark Association (ECTA)


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May 18th 2019

INTA 141st Annual Meeting 2019 - Boston


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May 17th 2019

International Trade Mark Association (INTA)


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April 30th 2019

CITMA Lecture - London


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March 14th 2019

IP in Healthcare Conference 2019 - London & Manchester


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February 28th 2019

NBA IP Law Committee - Nashville


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Conferences: 1970

January 1st 1970

HGF IP in Retail online training events


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Lauren is currently training Emma Pallister to become a Trade Mark Attorney and previously assisted with the training of Rachel Platts and Suzan Ure.

She has provided presentations to CITMA members on topics such as domain name disputes and WHOIS data post-GDPR. In the past year, she has helped CITMA organise events and webinars for its members.

Lauren has given presentations at HGF’s CPD conference and assisted in managing group tasks.

She is a member of the pro-manchester Retail and E-commerce committee and organises events for professionals in the Manchester/North West region.

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Searching for the distinctive

How to streamline the trade mark selection process by conducting effective, in-house ‘dirty searches’. Selecting the right trade mark for your new healthcare product is a critically important task. Consumers …

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Event - 8th June 2021

WIPR Trademarks Live

HGF is sponsoring WIPR Trademarks Live conference 2021 with Partner Lee Curtis speaking on 8th June. WIPR Trademarks Live is designed to provide critical and timely insights from leading trademark …

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Event - 22nd June 2021

Intellectual Property for Business: How to protect your brand and ideas

HGF Trade Mark Director Adjoa Anim will be speaking at a webinar hosted by London Chamber of Commerce and Industry on 22nd June. Brands are arguably one of the most …

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This is not just any caterpillar...

It would have been difficult to miss the recent news that Marks & Spencer has filed trade mark infringement proceedings against German discounter Aldi’s Cuthbert the Caterpillar cake. The filing …

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Event - 26th April 2021

World Intellectual Property Day 2021

World Intellectual Property Day is on 26th April. This year’s theme is IP & SME’s: Taking your ideas to market. World IP day 2021 shines a light on the critical role of …

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Event - 10th May 2021

Intellectual Property - Are you protecting your business ideas?

HGF and British-Swiss Chamber of Commerce are holding a webinar on 10th May 2021. Join HGF Partner and Patent Attorney Mike Nelson and Michaël Alder, Legal Advisor at the Swiss Federal Institute of …

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Copycat routes of action - decisive protection for designers

IPEC handed down a victory on 19th November 2020 to Italian manufacturer Freddy SpA. This company distributed a pair of trousers known as WR.UP pants (launched in 2012) – designed …

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If you would like to discuss how HGF could help you, contact one of our IP specialists.