Mrs
Susanne
Bilderbeek

Senior Trade Mark Attorney

Amsterdam Office

Trade marks

Telephone. +31(0) 207 051 090
Mobile. +31(0) 614 384 761
Email. [email protected]

Experience

Susanne has a solid background in IP administration before becoming a Certified Trade Mark Attorney in 2012. She has a wide knowledge of not only the legal aspects, but also the operational aspects of IP.

Susanne has a lot of experience with (strategic and cost-efficient) management of expansive, international IP portfolio's. Furthermore, she is often involved with re-branding projects and large trade mark clearance projects. She advises a broad range of international clients, mainly in the retail and fashion industry. Aspects of this work involve handling opposition and infringement matters, negotiating and drafting settlement agreements, filing observations and cooperating with local law firms on court actions. Susanne is straightforward, fast and efficient and keen to offer practical and business-focused solutions.

Specialisms

  • Trade marks

Industries

  • Food & drink icon Food & drink
  • Pharmaceuticals icon Pharmaceuticals
  • Retail icon Retail

Services

  • Designs & design rights
  • Portfolio management
  • Searching & competitor monitoring
  • Strategy
  • Trade marks

Qualifications

Trade Mark Attorney

Benelux
Dutch
European


LAW DEGREE

University of Leiden, Netherlands

POSTGRADUATE DIPLOMA OR CERTIFICATE

BBMM - professional education of the Benelux Trademark Association

Publications

The Wild East? Protecting trade marks in China

View publication online

Conferences: 2019

December 3rd 2019

IP in Retail Conference Amsterdam 2019

Speaker

Event details

Related News

Tarilian Laser Technologies - a case study in due diligence

When deciding whether to invest in a company, an investor will inevitably have to decide the value of the company. Taking a simplified view, a company’s valuation can be considered …

Read article

Start-ups & IP, a case study: SleepCogni

Using SleepCogni as a case study, we look at some key ways that IP can help start-ups to develop their technology and secure investment. SleepCogni is a SleepTech start-up who …

Read article
Event - 17th November 2021

WIPR Insights webinar: Brands with social purpose

WIPR Insights are hosting a webinar on 17th November, where HGF’s Partner Rigel Moss McGrath and Trade Mark Attorney Rachel Platts will discuss Brands with social purpose. About the webinar …

Event details

Enforcing Your IP Rights at the Border – What’s New?

I have a friend who is a keen model car collector. Recently he spotted one he liked the look of on a well-known online auction site, put a bid on …

Read article

Is an International Exhaustion of Rights Regime coming to the UK?

Is an International Exhaustion of Rights Regime coming to the UK? And should it be welcomed by retailers? Since 1973 when the United Kingdom joined the then European Economic Community …

Read article

Fendi v Shanghai Yi Lang International Co

For many years, the China Trademark Office (CTMO) has not accepted “retail” services in Class 35, on the basis that the protection of services implies providing a service for others, …

Read article

Brand protection on e-commerce platforms

HGF recently presented on this topic at the Luxury Law Summit conference in London, which emphasised the need for brands to take a robust strategy to trade mark protection online. …

Read article

Members Only – The evolution of the selective IP right of Geographical Indications in the UK

Trade Mark Director Adjoa Anim highlights the changes to the UK Geographical Indication system. There was a lot of excitement over Gower Salt Marsh Lamb becoming the first UK Geographical …

Read article

Let's talk

If you would like to discuss how HGF could help you, contact one of our IP specialists.