Mrs
Rebecca
Field

Partner & Trade Mark Attorney

Birmingham Office

Trade marks

Telephone. +44(0) 121 265 7930
Mobile. +44(0) 758 599 7410
Email. [email protected]

Experience

Everyone is surrounded by brands on a daily basis and it is this instant recognition and relationship that brands have with consumers which is key to my interest and approach to brand protection.

Why work with me? It's simple really, I enjoy learning about new products and ventures, working with new people and helping a business grow their brand into a valuable asset.

Brands are business and my approach to working with clients is to understand how the brand fits into the business and what the drivers are for brand growth and where the brand needs to be positioned in the future. Strategy is crucial.

I offer the full spectrum of trade mark services so from registration of trade marks, clearance searches for new brands and enforcement advice, trade mark & design portfolio management and strategy, trade mark & domain name watching services, licence agreements, assignments and global assignment recordal programmes, domain name actions (Nominet & ICANN), Company Name Tribunal actions and advice relating to opposition, invalidity and revocation actions relating to trade marks and designs.

My practical expertise spans a wide number of areas including pharmaceuticals, manufacturing, retail, financial and FinTech, animal/pet nutrition, food & drink and the automotive sector. I work with large and small companies and everyone in between - it is this mixture and working with all sectors which keeps my job interesting!

I have a keen interest in Fashion and Retail branding and set up and contribute to the LinkedIn groups, Fashion+IP and Retail+IP.

Qualifications

Trade Mark Attorney

Chartered (UK)


BA

(Hons) Law & Sociology (QD)

Recognition

Legal 500 (2019)

Rebecca was described in leading legal directory Legal 500 as "engaged and understands our business and priorities. She gives tailored, nuanced advice"

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Managing Intellectual Property (MIP) IP Rising Star

The guide highlights the best-performing non-partners who have contributed to the success of their firms and clients in recent years. Results are based on the information, including client feedback and peer responses obtained during the research for the 2019/20 edition of IP Stars. Rebecca was delighted to have been listed as an IP Rising Star 2019/20

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John Parker Memorial Award (CITMA)

The Chartered Institute of Trade Mark Attorneys presented Rebecca with the "John Parker Memorial Award" in 2007 for achieving the highest mark in the UK Trade Mark Practice Paper.

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World Trademark Review - UK Rankings

HGF for the first time has moved into the gold top band for trade mark attorneys in the UK. Rebecca is also delighted to have received a really nice personal quote from one of her client's - “Her advice is never less than comprehensive and considers the business as well as legal position. Exercising a great deal of common sense, she doesn’t counsel clients in a vacuum or with self-protection from risk as her first concern; she is comfortable giving unvarnished reports on options along with her own recommendations.”

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Publications

The exhaustion of rights regime and the recent update from the Government

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Copycat routes of action - decisive protection for designers

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A very modern Instagram tale

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MIP IP Rising Stars 2019/20

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HGF continue to be highly ranked in The Legal 500 United Kingdom 2020 rankings

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The forgotten trade marks: Bona Vacantia (CITMA Blog)

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Retail Week - Top Trade Mark Tips for retailers operating in China

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Conferences: 2022

May 10th 2022

The HGF IP in Healthcare Conference 2022

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Event details

March 22nd 2022

HGF Retail Webinars: Exhaustion of rights

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Conferences: 2021

September 22nd 2021

Luxury Law Summit Europe 2021

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Conferences: 2020

December 1st 2020

HGF IP in Retail online training events

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Conferences: 2019

September 24th 2019

IP in Retail Conference 2019 - London & Leeds

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Event details

CSR

Rebecca is a member of the CITMA Autumn Conference Committee.

Related News

Event - 20th-23rd September 2022

MARQUES Annual Conference 2022

The 2022 MARQUES Annual Conference will be held in Madrid on 20-23 September. This year’s conference will focus on celebrating marks. The various sessions will address in particular how sustainability …

Event details
Event - 22nd September 2022

WIPR Trademarks Los Angeles 2022

WIPR Trademarks Los Angeles will be held on 22nd September 2022. The event will bring together 100+ brand protection experts to discuss key strategic trademark management issues. WIPR Trademarks Los …

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Who owns NFTs?

For any avid readers you may recall back in our Spring Retail Scanner we covered NFTs, specifically what they are and what they mean for retailers and their IP. In …

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A question of refills but also one of trade marks

The case Advocate General Giovanni Pitruzzelli provided an Opinion on 12th May 2022 in a case being heard by the Court of Justice of the European Union (CJEU), originating from …

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Ownership in the metaverse - a (virtual) reality or a real fiction?

A look at whether you own and control what you buy in the space. First things first, let’s define the metaverse The metaverse can be described as a network of …

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Conceptual similarity - when is 'well known' enough?

Trade mark conflicts between two identical marks used for identical products are relatively rare. Most conflicts evolve around the question whether the marks in question are similar. If the marks …

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3D shape trade marks for medical devices

Innovation in medical devices continues strongly and the introduction of IoT and 3D printing (amongst others) has led to an acceleration in new medical devices. Whilst patents and designs are …

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“For medical purposes” – a case for unblurring the lines between pharma and nutritional products

Food-pharma industry convergence is not a new development. In 2013, a study of the patent citation data of 274 published European patents by 5 EU Medical Nutrition companies revealed the …

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Let's talk

If you would like to discuss how HGF could help you, contact one of our IP specialists.