Jonathan Thurgood


Jonathan’s practice encompasses everything relating to trade marks, from advice on the adoption of new brands and the surrounding legal issues, to registration of trade marks and dealing with all kinds of disputes, from oppositions to litigation.

Jonathan is described in leading directories as a “key lawyer” (Legal 500, 2020), “a dynamic all-rounder in the brands space" (World Trademark Review, 2017), "wonderfully enthusiastic, personable and knowledgeable" (WTR 1000, 2015), and “has continued to perform flawlessly on multi-jurisdictional disputes” (WTR, 2018). “[His] freedom to operate opinions are in hot demand, as are his clever litigation and enforcement strategies. The qualified trade mark attorney litigator is equally at home on either side of the contentious/noncontentious divide.” (WTR 1000, 2016).

Jonathan acts for some of the world’s largest and best-known companies, with particular experience in the automotive, financial services, pharmaceuticals and consumer products sectors. He is equally at home advising start-ups and SMEs on everything to do with the legal protection and enforcement of their brands and designs. He is often approached by barristers to take on trade mark registration work for their clients, and is recommended by senior practitioners at other firms to handle cases where they face a conflict of interest.

He has had many years of experience acting before the UK, EU and Irish Intellectual Property Offices and handles advisory, filing, opposition, appeal and dispute resolution work in those jurisdictions and internationally. Jonathan also has substantial experience in domain name and company name disputes, working with Customs and the UK Border Force to tackle the importation of counterfeit goods and co-ordinating infringement proceedings in multiple jurisdictions. He has also handled design advisory and filing work.

Jonathan has been practising in trade mark law since 2000, and in 2012 qualified additionally as a Trade Mark Attorney Litigator which entitles him to act for clients in the IP Enterprise Court (a specialist IP court within the Chancery Division of the High Court.) Jonathan has also marshalled a deputy judge of the IPEC on a copyright entitlement case.

Jonathan is praised by his clients for his depth of understanding, his responsiveness and his ability both to fight tough battles where necessary, and to seek a good negotiated outcome where appropriate. He has successfully taken main hearings before the UK IPO in cancellation proceedings and handled an appeal to the High Court on appeal from the Registrar.

Since 2006 he has served on the Law and Practices Committee of the Chartered Institute of Trade Mark Attorneys (CITMA). He has chaired the Committee’s IPO and Marks & Designs Forum Working Group and currently also sits on the Litigation working group. He has previously served two terms on each of INTA’s Legislation and Regulation (Europe) Subcommittee, and Classification Subcommittee.

Jonathan has addressed meetings and conferences of CITMA concerning decisions of the CJEU (formerly the ECJ) and the EU’s General Court, as well as decisions of OHIM’s (now the EUIPO's) Opposition Division and Boards of Appeal. He has had articles published in Intellectual Property Magazine and the ITMA (now CITMA) Review.

Out of work, Jonathan enjoys spending time with his young family and playing tennis and five-a-side football for local teams. During his time as captain of his local tennis club, he used his advocacy skills to obtain substantial funding from Sport England for floodlights on the club’s courts.