Pieter has a vast knowledge of the many aspects of IP, focusing on strategic management, clearance, protection, enforcement and exploitation of trade marks and designs. Because of his interest in and good feeling about technical aspects as well, possible patent related opportunities are not forgotten. As a passionate, open-minded, accessible, skilled discussion partner for all different kinds of clients, whether small or large, easy or complex, Pieter is easily able to adapt to each situation and have conversations at all levels. With the usual dose of creativity and out-of-the box thinking Pieter is always looking for a pragmatic and value-added solution to satisfy the clients and their commercial and strategic goals.
Dutch law, specialising in Intellectual Property
Highly recommended for his “approachable and hands-on manner”, Pieter de Ruijter “has an excellent grasp of the law and is always willing to brainstorm. He gives a great deal of comfort to those burdened with branding concerns” (2021); "Pieter de Ruijter is a knowledgeable, reliable and trustworthy adviser, who thinks outside the box, in order to push legal boundaries and find creative solutions for clients" (2020); "De Ruijter shines on strategic portfolio management and rationalisation, as well as oppositions and infringements" (2019); "De Ruijter has a nuanced grasp of design rights issues" (2018); “An excellent attorney who takes a big-picture view of cases and who can be totally relied on”, "Pieter de Ruijter adroitly manages the weightiest portfolios for global heavy hitters.” (2017); “Strategic kingpin handling a raft of corporate titans’ sprawling portfolios and KOs their complex conundrums” (2016); “Highly creative when it comes to clever IP strategies” (2015).
Trade mark star 2020/21
May 19th 2022
April 30th 2022
March 9th 2021
September 26th 2020
December 3rd 2019
May 18th 2019
May 15th 2019
Pieter is a certified Benelux and European Trademark & Design Attorney, and he is member of the Benelux Association of Trademark and Design Law (BMM), the International Trademark Association (INTA) and MARQUES.
Other activities of Pieter are:
We are happy to announce the Leaders League rankings for 2023 are now live, and HGF is basking in the spotlight with multiple mentions across various categories. This recognition reaffirms …Read article
After months of research, Managing IP has published the IP Stars list for 2023. HGF is delighted to have 23 attorneys from England, Scotland, Ireland, Netherlands and Germany recognised and …Read article
A trade mark is anything that identifies the origin of goods or services writes Rebecca Field, Partner & Trade Mark Attorney (pictured above). This includes the name of the product, …Read article
The caterpillar war may have been settled last year, but it hasn’t stopped Aldi continuing to dig at M&S. There was the limited edition Cuthbert being sold to raise money …Read article
After an interim High Court decision and a Court of Appeals decision, Mrs Justice J. Smith handed down her judgement on 19 April in favour of Lidl having held that …Read article
This case illustrates how a well thought out design registration strategy helped Marks and Spencer (M&S) win the day against the discount specialist, Aldi. It is another chapter in the …Read article
Christian Louboutin for anyone who doesn’t know, is a French designer of luxury footwear and handbags, whose best-known goods are high-heeled (often very!) women’s shoes. From the mid-1990s onwards, he …Read article
The full trial between Tesco and Lidl started before the High Court in February 2023. With the parties battling over their use of their yellow circle logos, we look at …Read article
If you would like to discuss how HGF could help you, contact one of our IP specialists.