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Fashionably IP Feb 13 2026

Can a trade mark registration for fashion designers name be deemed deceptive?

Rebecca Field and Lee Curtis discuss the importance of personal names in the world of fashion and a recent decision of the CJEU concerning the registration of a trade mark relating to French fashion designer Jean-Charles de Castelbajac. Did the use of the name JC de CASTELBAJAC post registration, after the sale of the underlying business, lead to a trade mark registration for the name to be invalidated on the basis of deceptiveness?  Is this decision contrary to the well-known decision relating ...

Articles Feb 11 2026

A New Era for AI Patents in the UK: Supreme Court Aligns with the EPO

The UK Supreme Court has handed down its long-awaited judgment in Emotional Perception AI Limited (EPAI) vs Comptroller General of Patents, a decision which serves to significantly change the way in which the patentability of AI (and computer-implemented inventions more widely) is assessed in the UK. The Supreme Court’s judgment finds that the existing approach of the UK courts (the so-called Aerotel approach) should be abandoned and replaced with the approach adopted by the European Patent Off...
Nicholas King
Emily Thao
Nick King

Partner & Patent Attorney
Events

HGF are Gold Sponsors of IPBC Europe 2026

HGF are proud sponsors of IPBC Europe 2026, taking place from 23-25 March 2026 at the Pullman Paris Montparnasse. Bringing together patent pioneers, in-house leaders and private practice specialists, IPBC Europe, curated by IAM, is one of the leading forums for exploring patent value creation, risk management and commercial strategy across Europe and beyond. Masterclass: Europe's role in global SEP enforcement HGF Partner & Patent Attorney, Susan Keston will be taking part in the masterclass ...
23rd - 25th March 2026
Articles Feb 11 2026

The Patentability of Deuterated Pharmaceuticals: Insights from the EPO

Deuteration has emerged as a valuable strategy for tailoring the properties of pharmaceutical compounds.  With its expanding role in drug development, it is important to consider how the European Patent Office (EPO) assesses the patentability of deuterated analogues of known compounds.  This article examines the EPO’s approach to the novelty and inventive step of such analogues, drawing on trends observed in both examination and opposition proceedings, and aims to provide guidance to applicants ...
Harry Gregson
Daniel Woollaston
Harry Gregson

Senior Patent Attorney
Events

AUTM Meeting 2026

We are attending the AUTM Annual Meeting from 8–11 February, a flagship event bringing together technology transfer professionals from across the globe. AUTM connects innovators, universities, and industry leaders to accelerate commercialisation, spark collaboration, and shape the future of technology transfer. With world-class speakers, thought-provoking panel discussions, and unrivalled networking opportunities, the meeting is a key date in the tech transfer calendar. Partner and Patent Atto...
8th - 11th February 2026
Articles Feb 6 2026

Why MedTech Innovators Should Prioritise Registered Design Protection

In the MedTech sector, innovation is often associated with patents, clinical data, and regulatory approvals. Yet some of the most commercially valuable aspects of a medical device are not purely technical. The shape of a handheld diagnostic tool, the layout of a user interface, or the distinctive look of a wearable sensor can be just as critical to market success as the underlying technology. Design Registrations can be used to protect the appearance of a product, including its shape, contours, ...