E-commerce

Ecommerce has experienced explosive growth this decade, with the arrival of many disruptive and innovative ideas.

It’s a common belief that patents cannot be used to protect innovations in the ecommerce field due to the perception that they’re classed as business methods. However, many patents granted relate to the technologies that bring online shopping experiences to life, improve payment processes and enhance protection against fraud. A successful IP strategy in the ecommerce sector is founded upon understanding the limits of achievable patent protection.

Meanwhile, the trailblazing FinTech industry is driving considerable developments in the app space. Integration, amalgamation of services and open data are all driving innovation, allowing challenger brands with smart IP strategies to leverage an amalgamation of patents, designs and trade marks to secure a commercial edge.

HGF has an accomplished technical team, with a strong market insight, commercial focus and extensive experience working with multinational companies, focusing on important technologies in the ecommerce field, such as blockchain, payment systems and financial vehicles. From drafting, prosecution and exploring patentability of inventions, to litigation, our Europe-wide network of attorneys provide technologically-excellent and commercially-astute advice that’s tailored to the clients’ specific requirements and locations.

Latest updates

Ruff day? Cutting edge tech to keep pets healthy

When asked for an example of innovative health technology, we would typically think of systems designed for human consumers – whether wearable devices, home monitoring systems or telehealth. However, here …

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LiDAR: A Significant Support Technology at CES

When visiting CES’ one thing that struck me was the number of companies demonstrating LiDAR technology. LiDAR has been around since the 1960s and was originally developed for aerospace use, …

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Next big step in home health monitoring goes down the toilet

We are all familiar with the recent surge in popularity of wearable health monitoring devices, empowering users to track a variety of health metrics at home. Smart watches are becoming …

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Autonomous Tractors: Coming to a Field Near You

When asked about autonomous vehicles, most people tend to think of technology enabling them to relax whilst their car self-drives down the motorway or freeway. However, a substantial growth area …

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Dot Inc, the accessible future and more: health tech highlights coming to CES 2023

The countdown is on for CES 2023. Taking place in Las Vegas in the first week of January each year, CES sets the global stage for innovation in the tech …

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Artificial intelligence inventions in healthcare – can you patent them in Europe?

Artificial Intelligence (AI) has moved from the realm of science fiction firmly into the mainstream of technological innovation. Trained AI models in some cases are able to perform data analysis …

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Patenting digital mental health

Mental health and behavioural disorders have a profound impact on wellbeing worldwide, with an estimated 13% of the global population suffering from a mental health or substance use disorder [1]. …

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Patentability of Simulations in Europe

Simulations offer a powerful tool in modern-day engineering. Subjecting designs to initial testing in a simulated environment will, for many designs, reduce costs owing to reduced needs to produce and …

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Let's talk

If you would like to discuss how HGF could help you, contact one of our e-commerce specialists.