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IP in the news

September 2018

A surprisingly busy summer of IP. Here is our round-up of the bigger legal headlines.

Switching a swoosh for a square: keep your eye on the ball

Roger Federer switches sponsors from Nike to Uniqlo but iconic “RF” trade mark was not present at his first match of Wimbledon as the ownership rights lay with Nike rather than Federer. Will Federer/Uniqlo pay a hefty price for transfer of ownership?

Fast Fashion: EU-wide

The recent decision in the case of OTB v Zara serves as a useful reminder that an infringement of third party IP rights can result in a claim in the courts in one EU member state for an injunction and damages in all EU countries where the products have been sold.

Nestle loses appeal in “KitKat” case

The Court of Justice of the European Union handed down its judgment on the “KitKat” case, resulting in Nestlé (the maker of the KitKat) losing its EU trade mark for the shape of its chocolate wafer product. The basis of the decision being that Nestlé had failed to provide sufficient evidence that the KitKat shape mark had acquired distinctive character throughout the EU.

Placement of “unhealthy” food advertisements come under heavy scrutiny

A breakdown of several ASA decisions published that highlight the continued focus by the ASA on advertising high fat, sugar or salt products to children.

Fiat Automobiles aims to stop sales of “Jeep-Like” vehicle in US

FCA has filed a complaint with the U.S. International Trade Commission, requesting a ban on a “nearly identical copy” of itst Jeep vehicle by the Indian manufacturer, Mahindra known as the ‘Roxor’, on the basis of trade mark infringement and copying of the Jeep’s trade dress.

Latest updates

Event - 5th May 2026

IP Clinic for SMEs at ETZ EnergyWorks

We’re pleased to announce a free Intellectual Property (IP) clinic taking place at ETZ EnergyWorks in Aberdeen on Wednesday 27th May, from 11.00am to 4.00pm, designed to support SMEs in …

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Managing IP EMEA Awards

HGF celebrates five wins at the Managing IP EMEA Awards, recognising its strength as a leading European IP firm HGF is delighted to announce that the firm has won five …

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WIPR Leaders 2026

We are proud to announce that five of our attorneys have been recognised in the 2026 WIPR Leaders directory, a prestigious guide to the world’s leading intellectual property practitioners. Pieter …

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Celebrating Our New Partners

We are delighted to announce that, with effect from 1 May, HGF has promoted five colleagues to Partner. This important milestone recognises not only their individual achievements and leadership, but …

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Event - 11th - 12th May 2026

HGF is proud to be attending the 14th Microbiome R&D and Business Collaboration Forum: Europe 8th Skin Microbiome and Cosmeceuticals Congress: Europe.

HGF is proud to be attending the 14th Microbiome R&D and Business Collaboration Forum: Europe 8th Skin Microbiome and Cosmeceuticals Congress: Europe. It will be held on Monday 11-12th May …

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Event - 27th April 2026

HGF are proud to be Gold Sponsors of IP Counsel Café

HGF are proud to be Gold Sponsors of IP Counsel Café on 12-14th May at Silicon Valley, US. HGF Partner Susan Keston will be speaking at on the topic AI …

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Seven HGF Attorneys Recognised in the 2026 Pro Bono Recognition List

We’re proud to share that seven of our attorneys have been named on the 2026 Pro Bono Recognition List of England & Wales, recognising those who have dedicated 25 hours …

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PRESS RELEASE - Oliver Pooley joins HGF as a Partner 21st April 2026

HGF is pleased to announce the appointment of Oliver Pooley who will be joining the firm as a Partner on 21st April 2026. Oliver joins our Technology & Engineering Group …

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