< Back to latest news & events

Event

WIPR Insights webinar: Brands with social purpose

November 2021

Event date: 17th November 2021

WIPR Insights are hosting a webinar on 17th November, where HGF’s Partner Rigel Moss McGrath and Trade Mark Attorney Rachel Platts will discuss Brands with social purpose.

About the webinar

Some brands represent more than the origin of particular goods and services. They are used instead by businesses acting for positive change, to create awareness around a particular problem in society.

The food and beverage sector is on the front line for many social issues, such as modern slavery, food waste, and packaging and its impact on the climate, and as the vast majority of society is repeatedly engaged with this sector, the potential to convey messages via a brand and to inspire change is huge.

Through the use of case studies this webinar explores the concept of social purpose brands in the food and beverage sector and will discuss the particular aspects of protection that may be needed to protect these kinds of brands. It is an interesting, thought-provoking and very current topic of consideration for businesses looking to adopt a brand for a specific social purpose.

Date and time

17th November, 2021

4:00pm (GMT)

Latest updates

Event -

WTR webinar - Diversity and inclusion: What success looks like in the trademark environment

World Trademark Review is hosting a webinar ‘Diversity and inclusion: What success looks like in the trademark environment’ on 16th December with HGF’s Trade Mark Director Adjoa Anim being one …

Event details
Event - 3rd December 2021

WTR Live: The Future of Trademark Management and Brand Protection 2021

HGF is a gold sponsor for WTR Live: The Future of Trademark Management and Brand Protection 2021, which will be held on 3rd December in London. The event has been …

Event details
Event - 1st December 2021

Webinar: Patent eligibility of AI-related pharmaceutical inventions and practical tips for its patent obtainment in Japan

Join our webinar on 1st December, where speakers from Shiga, one of the leading IP firms in Japan, will present on ‘Patent eligibility of AI-related pharmaceutical inventions and practical tips …

Event details