Birmingham Tech Week 2020 – Lean IP Strategy
Event date: 16th October 2020
Birmingham Tech Week is a not-for-profit community initiative (CIC) which aims to raise the profile of the Birmingham tech scene, encourage inward investment, inspire the next generation, facilitate collaboration and create an ecosystem where tech companies can flourish.
HGF will be a part of the Birmingham Tech Week with Partner Jason Lessard and Patent Director Dr Jennifer Bailey presenting a webinar on 16th Ocotber:
In the tech world, almost every new product launched by a company is a gamble, which tests a hypothesis. It might fail, or be wildly successful, or something in between. It seems harsh, then, to require so much investment to get to that point. Technologies such as 3D printing have reduced drastically the cost of producing a prototype. Business methodologies have also been developed to streamline the process of testing the effectiveness of the product in the market.
Do IP systems need to change too?
In this session, the speakers will cover:
- How IP can be agile too;
- What to do before you even start, or at least before you launch; and
- How to play the system.