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Alexa, ‘what’s the impact of AI on trade mark law’

June 2019

The rise of artificial intelligence is increasingly impacting the retail world and trade mark law, write Lee Curtis and Rachel Platts of HGF in Managing Intellectual Property Magazine.

While the theory around artificial intelligence generates a lot of interest, particularly amongst trade mark attorneys and trade mark lawyers, it’s time to assess the potential practical impact on the law.

The above article follows on from an article written by Lee and Rachel and published in Managing Intellectual Property in December 2017, click here to read the full article.

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