#DoingItForTheGram or #Ad

Is the consumer likely to be informed or mislead?

Influencer marketing is on the rise and brands are utilising this new age form of advertising.

Money, fame and trade marks - A complicated web

What is the value of a name?

Lionel Messi and Roger Federer have hit the headlines this year for recognising the value in the registration of their own name as a trade mark – is this new celebrity trend likely to be on the rise?

When is a genuine product no longer 'genuine'?

Legitimate spare part or counterfeit?

We look at the meaning of counterfeit spare parts in the context of Rolex v Vintage Watchmaker.

The war on plastic: Saving the planet one cup at a time

Is it all about retailer innovation?

The rise of consumerism has gone hand-in-hand with a rise in the demand for plastic; it therefore seems clear that innovation by retailers in plastic and packaging technology is necessary to keep products out of the waste stream for longer.

IP in the news

A round-up of the latest retail law issues

This summer was a busy time for retail focused IP cases. Here is our round-up of the key cases that have hit the legal headlines.

IP in Retail Conference 2018

Register for your place today

The conference discusses the mixed fortunes retailers have had over the last 12 months, and aims to deliver certainty, positivity and creativity for the year ahead.


HGF LinkedIn Groups

LinkedIn Groups

Our groups are designed to bring together those in the fashion, cosmetics, accessories and luxury goods market who are interested in the legal side of branding and design. Join our 7,000+ strong membership delivering IP updates and news of interest to the retail, fashion, and consumer industries.

Join Fashion+ IP LinkedIn Group Join Retail+ IP LinkedIn Group

IP in Retail

Online training


In 2020, HGF will be delivering its 8th Annual IP in Retail Conference differently. We have put together an agenda which considers topical IP issues encountered by in-house counsel for retailers and fashion brands and have planned a programme of 15 webinars, giving delegates the opportunity to select those topics of particular interest to them.

Find out more