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22nd April 2021
Everything but the…shops

Over the last year, online retailers have been snapping up high street brands but not their stores. In February, Arcadia’s TOPSHOP, TOPMAN, MISS SELFRIDGE and HIIT brands sold to ASOS …

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22nd April 2021
Product upcycling and brand owners

Upcycling has become increasingly popular in recent years, the increase in environmental awareness amongst both businesses and consumers driving the trend, but with this comes new challenges for brand owners. …

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27th November 2020
The skin we don’t live in

Veganism has surged in popularity in recent years, with more than 600,000 self -described vegans in the United Kingdom as of 2018, up from 150,000 in 2006.[1] Now attention is …

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27th November 2020
Rough times for Oktoberfest

Times are rough with Covid-19 leading to the cancellation of this year’s famous Oktoberfest celebrations in Munich and yet another (partial) defeat in terms of the application of a word …

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27th November 2020
Battle of the beers called off

This week it was announced that Lidl, the German discount supermarket, and Dutch beer brewer Grolsch settled their trade mark conflict that arose two years ago and which, throughout that …

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27th November 2020
Brand evolution in the time of anti-racism protests

George Floyd’s death and subsequent anti-racism protests have pushed the corporate world to take various actions to address the issue of racial inequality. Recently, FMCG, entertainment, sport, professional and public …

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27th November 2020
A very modern Instagram tale

Missguided is a UK-based retailer selling primarily clothing which is aimed at young female purchasers and garners much PR from influencers and social media. The company was founded in 2009 …

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27th November 2020
Blockchain and counterfeit goods

Blockchain is still a buzzword but how can it help in the business of combatting the problem of counterfeit goods? Firstly, what is Blockchain? Blockchain has been around as concept …

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4th July 2020
Product Listing Ads

A question of liability, algorithms and AI. Product listing advertisements (PLAs) should not be unknown to the reader. They generally appear at the top of search results or half way …

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