Although the EU’s e-Privacy Regulation may have failed to be passed, the GDPR’s provisions on profiling consumers online and making automated decisions about the content they see are still live. The Information Commissioner has hinted at enforcement action if it does not see the Adtech industry change its practices in relation to real time bidding. The use of personal data in the online advertising space appears to be an area of particular focus for the Information Commissioner this year with a new Direct Marketing Code out for consultation and an Age Appropriate Design Code already laid before Parliament.
In this module we will review the new emerging legal and regulatory landscape, give you tools to help you assess your online risk and the knowledge to take the right steps to mitigate that risk.
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Position brands, me-toos & anti-counterfeiting post-Louboutin
Thursday 29th October
In this module we will focus on the added value that position brands, a relatively new way of protection IP, can help protecting key features with distinct placing on products or in marketing.
Big brands = big value
Thursday 15th October
In this module we explore the framework for leveraging the best value for your brands under your contracts, including the licensing and sale of marks, the use of heads of terms, local law issues, formalities, taxation and the application of EU and UK competition law.
Damage limitation: how to argue for more (or less) damages in retail disputes
Thursday 1st October
In this module we will examine the cases and give practical advice on how to best present your position when arguing about damages.